July 19, 2025

Rising star Jerard Rice's debut single "Love Shouldn't Cost a Thing" redefines romance

Jerard Rice, a dynamic force within the realms of hip-hop, pop, and world music, is making an unforgettable debut with his single "Love Shouldn't Cost a Thing," released on July 11th, 2025. This track, rich in lyrical depth and soulful melodies, marks a turning point in the music landscape. As an artist who seamlessly navigates diverse genres, Rice is setting the stage for a new kind of romance—a love that transcends materialism and superficiality.

Provided to YouTube by ALOADED AB Starz · Jerard Rice Love Shouldn't Cost A Thing ℗ Jerard Rice Released on: 2025-07-11 ...

A new sound in music

Blending R&B and hip-hop, "_Love Shouldn't Cost a Thing_" is minimalistic yet emotionally powerful. The track's smooth production and Rice’s heartfelt vocals create an intimate experience for the listener. It’s a love song that focuses on the purity of connection, rather than materialism, resonating deeply in a world where love is often measured by external factors.

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Curtis '50 Cent' Jackson during the officially opening of the Humor & Harmony Weekend festival Thursday afternoon during a ribbon Cutting Ceremony, Aug. 8, 2024.

IDOLS

Inspired by the likes of 50 Cent and Lil Wayne, Rice looks up to their daring attitude and strong work ethic. These traits shine through in his dedication to pushing musical boundaries and tackling tough subjects in his music. Rice's style blends his own life experiences with cinematic storytelling, providing audiences with a captivating glimpse into his personal journey and larger societal concerns.

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Jerard Rice

Followers: 860

Jerard Rice, known by his moniker Rice, is a rising star in the independent music scene, recognized for his impactful blend of hip-hop, pop, blues, and world music. His journey into music, initially a means of escape, evolved into a passionate pursuit of musical excellence and societal impact. Rice's work is deeply personal, often drawing from his experiences, including his autism diagnosis at 16, and his activism in movements like Black Lives Matter.

Rice Merchandise

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Rice's Stepping Stones

Chart Success: Multiple iTunes chart-topping singles, including "New Jack" and "C'est La Vie."

BWH Music Award (Pop Silver Award for "Trauma" ft. C-Quig)

Hip-Hop Gold Award ("C'est La Vie")

xMA 2024 Pop Award ("Trauma" ft. C-Quig)

2024 International Songwriter Contest Semi-Finalist ("New Jack")

Hey Mon

Which artist is featured on Jerard Rice's song "Next 2 Paradice"?